When we are looking at the development of the food-industry, the challenge is to develop new products that please the consumer (and the profit margin of the retailer). You can ask yourself what should be the effect of this for the complete chain? When we are looking at the development of the food-industry, the challenge is to develop new products that please the consumer (and the profit margin of the retailer). You can ask yourself what should be the effect of this for the complete chain?
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